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Consumer Resources

Consumer Guide: Spotting Deepfake Scams in Real Estate

Deepfake scams increased 40% year-over-year, according to the 2026 Identity Fraud Report by security firm Entrust. Here’s what you need to know about deepfake scams to protect yourself during the sale or purchase of your home.

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Consumer Guide: Financing a Renovation When You Buy

There are mortgage options that let you fold in the cost of renovations or repairs. Your real estate professional can help you identify the right loan options and connect you with experienced lenders.

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Consumer Guide: Staging Your House for a Sale

No matter the price point, real estate professionals emphasize the importance of preparing a home before putting it on the market: 83% of buyers’ agents said staging a home makes it easier for their buyer to visualize the property as their future home, according to the 2025 Profile of Home Staging report by the National Association of REALTORS®.

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Consumer Guide: Thinking of Selling? 7 Factors to Consider

You’ve thought about selling your home—but it’s a big step. You’re not sure whether it’s the right time. These seven discussion questions can help you think through the decision.

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